2012-03-13

SmartEco席捲全亞太(60 SmartEco demonstration in BQP region, including nation-wide SmartEco roadshow in Turkey)


從2011年第四季度至2012年第一季度,已經有超過60場的SmartEco展演在亞太地區各個國家舉辦,也在土耳其舉辦全國性的roadshow巡展。今年已經舉辦過四場研討會,與40位關鍵合作伙伴深入見面討論,下個月,BenQ土耳其伙伴會繼續roadshow行程,滿足更多的合作伙伴需求。

In Feb., BenQ Japan continued to enhance awareness of GP2 mini projector by having product reviewed in various media, including Apple related media, IT/Leisure magazines, newspapers, online price-searching site and blogs. These efforts made GP2 come to the Top 2 searching product in Kakaku.com, the biggest IT product and price searching site.
 
On the other hand, BenQ Australia kept cultivating BenQ’s brand exposure not only in personal AV companion but also in home entertainment segments by having GP2 and W-series projectors revised in various online and printed media. Besides, working with national retailers for sales promotion, a 15-second TV commercial was also presented in one main channel, GO! TV.