myBenQ express 002(English)


myBenQ express 002 (2012/5/3)

myBenQ express keeps the topic of products hot globally

This month’s edition features reports on global news coverage surrounding new BenQ products, and our various approaches and ideas for getting closer to consumers—including gaming events that stir gaming enthusiasts’ identification with BenQ’s products and brand, and promotion of the home projectors concept. We are also using social media as a means of gaining a breadth of exposure, to achieve the ultimate objective of products simultaneously satisfying consumer needs.
Additionally, internal campaigns to strengthen employees’ sense of identification with and connection to the company are continuing to be organized. First communicating the brand and corporate goals within BenQ and then to the outside world is the only way to maintain a commitment to these concepts, gradually making them integral to the various products of BenQ-brand companies.
myBenQ express adopts the blog format, which provides a layout that is better suited to presenting varied information, for faster browsing of the news. In addition, we are extending the reach of individual news items, adding links to other items and to the community, as well as introducing tags to categorize content. All these things enhance the ease with which you can find and view the information you seek. In the future, we can take advantage of myBenQ express to provide everyone with an easier to read, more intuitive, and more conveniently shared news resource.

Select the link below to read all the news, or click on a headline to read a specific item you are interested in.

Exhibition
Educational Seminar in Vietnam
iCTLT 2012 in Singapore
GESS Exhibition 2012 in Dubai
Gaming LCD Demonstration to PC DIY Power Users in Philippines
BenQ Peru Floor Days
Products
BenQ projectors win award in China as the first choice of channel vendors in 2011
Product Demo Videos: GH700, GP2, W1200 and XL2420T
GH-series DSC Road Shows in UAE and KSA
BenQ India launched GP2 mini projector
GP2 Continues to Be a Regional Hot Topic !
XL2420T Product Placement in Special Force II in Korea
BenQ Q1 Colombian Events
BenQ TFE pro gaming team opens tournament with a victory
30-second ad for BenQ 3D LED-backlit VA-LCD X monitor series
Retailers and distributors
Fly High with BenQ - BenQ Thailand Dealer Seminar 2012
 

Marketing Over 4K New Fans LIKE BenQ GH700 in Indonesia
GP2 Rocks The Party Facebook Campaign is On!
Sudden Attack Champions League Product Placement
BenQ Central America Events
BenQ Latin America Facebook New Look for 2012

Media review
Media Group Interview in Thailand
BenQ first DSC Product Review in Spanish
BenQ Taiwan spring media event spotlights new lineup of products for the first half of 2012
Corporation
Soul of Bread is on in Singapore and Malaysia
BenQTriMax 650NS now on sale
miacare Silicone Hydrogel Soft Contact Lenses On sale in Taiwan
Activites 2012 Q2 campaign focuses on health and safety
A look back at BenQ’s spring trip for 2012