myBenQ express 002 (2012/5/3) | ||||||||||||||
myBenQ express keeps the topic of products hot globally This month’s edition features reports on global news coverage surrounding new BenQ products, and our various approaches and ideas for getting closer to consumers—including gaming events that stir gaming enthusiasts’ identification with BenQ’s products and brand, and promotion of the home projectors concept. We are also using social media as a means of gaining a breadth of exposure, to achieve the ultimate objective of products simultaneously satisfying consumer needs. Additionally, internal campaigns to strengthen employees’ sense of identification with and connection to the company are continuing to be organized. First communicating the brand and corporate goals within BenQ and then to the outside world is the only way to maintain a commitment to these concepts, gradually making them integral to the various products of BenQ-brand companies.
|
||||||||||||||
Educational Seminar in Vietnam iCTLT 2012 in Singapore GESS Exhibition 2012 in Dubai Gaming LCD Demonstration to PC DIY Power Users in Philippines BenQ Peru Floor Days Products BenQ projectors win award in China as the first choice of channel vendors in 2011 Product Demo Videos: GH700, GP2, W1200 and XL2420T GH-series DSC Road Shows in UAE and KSA BenQ India launched GP2 mini projector GP2 Continues to Be a Regional Hot Topic ! XL2420T Product Placement in Special Force II in Korea BenQ Q1 Colombian Events BenQ TFE pro gaming team opens tournament with a victory 30-second ad for BenQ 3D LED-backlit VA-LCD X monitor series Retailers and distributors Fly High with BenQ - BenQ Thailand Dealer Seminar 2012 |
Marketing Over 4K New Fans LIKE BenQ GH700 in Indonesia GP2 Rocks The Party Facebook Campaign is On! Sudden Attack Champions League Product Placement BenQ Central America Events BenQ Latin America Facebook New Look for 2012 Media review Media Group Interview in Thailand BenQ first DSC Product Review in Spanish BenQ Taiwan spring media event spotlights new lineup of products for the first half of 2012 Corporation Soul of Bread is on in Singapore and Malaysia BenQTriMax 650NS now on sale miacare Silicone Hydrogel Soft Contact Lenses On sale in Taiwan Activites 2012 Q2 campaign focuses on health and safety A look back at BenQ’s spring trip for 2012 |