BenQ Middle East與BenQ Africa經由有趣的照片競賽、按讚抽獎的活動吸引新的臉書粉絲！
NS are always encouraged to create creative activity with local touch to interact with BenQ fans. In August, we saw good progress in BenQ Middle East & Africa Facebook fan page. Two interesting activities – Photo upload contest and Celebrate Eid were hosted in August which help BenQ attracted 1882 new fans in 2-week’s time.
Photo upload contest was hosted from 15~30 Aug. with the theme: “Your favorite holiday destination”. BenQ Middle East invited fans to upload photos and informed their friends to like the photos, which enabled them got a chance to win a BenQ DSC as the prize. This simple and easy contest attracted many traffic, and the most popular photo earned 5,156 likes! The activity successed to make the interaction booming, we got obviously growth in total “Reach” and “People talking about this” during the campaign.
And “Celebrate Eid with BenQ” was on from 17 to 20 Aug., existing fans were encouraged to change their profile pictures to BenQ creative for a day, and left a message on BenQ Middle East page, after that, a lucky fan will get the prize by raffle draw.
By the end of August, the number of fans grew to 2357, we got a nicely progress in August with two simple activities. BenQ Middle East will keep going and post profuse contents about brand and product information to engage those fans and attract more visitors.
