為了配合幸福雲觸屏產品的上市，不僅操作了微電影以感性面拉動消費者，此外也設置了專題minisite，從理性角度將產品的特性一一剖析。讓消費者可以在觀影後直接的瞭解到產品的各項功能，此minisite已與微電影上線同階段上線正式運營。
To complement the launch of BenQ’s touchscreen monitor, BenQ not only used a short film to draw consumer attention at an emotional level, but also set up a themed mini-site, where the product’s features are scrutinized one-by-one from a rational perspective. The mini-site enables consumers to understand the product’s various features after viewing the film, with the official debut of the mini-site timed to correspond with that of the film.
