In order to well communicate BenQ and DSC product features to consumers, BenQ Asia Pacific conducted the first Purple Warrior Workshop from July 5th to 7th. The selected best Sales and promoters from Middle East, Turkey and Thailand were invited and trained at one-day workshop, and an outdoor-shooting was also arranged to have hands-on experience on G1. Through Purple Power workshop, we expect to build a strong and knowledgeable team in every country, to enhance consumers’ BenQ experience in the last mile.
At workshop, after a short introduction about Taiwan and BenQ Group update, we talked about DSC product strategies, our unique technologies/features and the new focus model G1. Thanks for TPC’s support, we also demonstrated full range DSC. A group discussion on shop-front sales skills: how to introduce BenQ properly, how to sell products based on customers’ needs, and the way to do on-site demo were well discussed. We also invited one professional photographer to train the attendees how to use G1 to take excellent photos.
At the end of the workshop, CY shared what’s the Purple Warrior Spirit through the story of Taiwu tribe’s hometown re-establishment story. The Purple Power workshop certificate and a symbol of warrior, brave band, were given to each attendee. We encourage BenQ Purple Warrior to fight for BenQ and convey our spirits, our products to more people in the local markets.
On Sat. morning, we specially arranged a G1 photo contest accompanied by the sightseeing tour – we visited YangMingShan national park and the Shung Ye Museum of Formosan Aborigines to see the original beauty of Taiwan. During the day tour, they practiced G1’s power and took their best photos for the competition!
