BenQ電競顯示器熱情贊助浙江寧波高校電子競技聯賽 (BenQ sponsors university gaming league matches, spotlighting gaming monitors)


From early April to mid-May, six universities in China’s Ningpo jointly organized Defense of the Ancients league matches. BenQ, as a specialist in gaming monitors, sponsored the matches. Spurred by publicity efforts to encourage registration, the matches were eagerly anticipated by university students in Ningpo, and more than 40 teams signed up. Close to a thousand people crowded into the venue for the championship, proving its drawing power. The event was publicized both online and off, with posters and flyers distributed in heavily trafficked public areas and dormitories at the six universities, and news was eagerly posted in microblogging platforms and school discussion forums.