2012-08-14

泰國網咖繼續安裝更多RL系列電競顯示器 (RL series keep growth with gaming café in Thailand)



BenQ與泰國DCOM網咖合作,繼續銷售更多RL系列電競顯示器。預計在2012年內將安裝近15000-18000台的RL系列電競顯示器,也將透過共同主辦比賽並與通路商合作推廣BenQ品牌。


In Thailand, BenQ cooperate with DCOM, our important partner in selling gaming models, to upsize RL series sales in gaming café. DCOM own a gaming café brand named "D Sport Games" and plan to open 300-350 gaming cafés in 2012, all those gaming cafés will use BenQ LCD monitors around 15000-18000 units. In Q2, 12 new shops were opened in different cities of Thailand, the presence of BenQ brand image and POSM with gaming monitors were excellent and impactful.

 [Opening Tournaments]
To attract more gamers to come, shop-opening tournaments were arranged at D Sport Games branches every week. BenQ also sponsored D Sport Games tournament prize to award the winning teams, the 1st prize is THB 4,000.
 
[Franchise Recruitment Seminar]
In order to expand more D Sport Games and also push retail business, DCOM also hold Franchise Seminar and Dealer Training regularly to recruit new franchise and also enhance dealers’ confidence. BenQ Thailand participated in the seminar to introduce RL-series and give live demonstration.

[Channel News]
As DCOM’s partner to develop D Sport Games and sell gaming monitors, BenQ brand and product introduction are shown on DCOM’s channel magazine and promotion materials to get more exposure.